If you missed me at Scholar Day, here’s the whirlwind tour of my 3-semester-long research study.
The Lit Review Highlights
- From 2007 to 2008 smartphone ownership in the U.S. increased 70%
- Smartphones have processing power much like computers, run applications and are GPS equipped
- Smartphones drive a need for real-time information
- Facebook usage doubled in 2008, Twitter is the fastest growing website in the U.S.
- Social networks are culturally valued tools for engagement with the world
- Social networks are a new method of information distribution
Social Networks Meet Smartphones:
- Social networks allow for wireless up-to-the second information
- Smartphones let users upload on social networks without using the website
– Windows Mobile
Social Network Examples:
– Google Buzz
Research was conducted through a survey, distributed on social networks. The survey questions explored social networking habits, smartphone usage, satisfaction and how they relate according to the user.
240 people were surveyed
Most popular social network: Facebook
Most popular smartphone: Android
– 15.6% of smartphone users check into locations using the GPS
– 98.7% connect with friends
– 78.5% connect with family
– 45.9% follow a brand, company or organization
– 50.8% do not consider every connection to be a friend
- Smartphone ownership did not affect the overall user satisfaction
- Smartphone users would recommend the use of smartphones to others
- Seeing another user update from a smartphone does not make them look sophisticated
- No one pays attention to the phone their friends use on social networks
Limitations of this research:
- Mostly female respondents
- Timing and the Verizon iPhone release (Verizon iPhone was released half-way through the survey period)
- Locations are unknown
Recommendations for Further Study:
- Overall views of smartphone users. Necessity? Luxury?
- Level of relationship with social network connections
- Popularity of using social networks on other devices
- Perception and motivation for using GPS-related applications
If you want more than the bullets, just ask!