I’m back on the customer service, good communication, former car dealership employee platform.
In late December, I traded in my car for a newer model. It wasn’t a stellar experience, but it also wasn’t horrible. Our salesman and the mangers knew that we were buying the car for me. My name was in the computer already because I’d taken my old car there for maintenance. Me, me, me! (Do I sound whiney?)
The new car is in both of our names. My information was first on all of the paperwork. I drive the car every day. I keep the car clean. I will take the car in for scheduled maintenance.
So imagine my surprise, when thank you emails arrived in my inbox, at an email address that is my name, that were addressed to Brad. I got phone calls on my cell number for Brad from the dealership. The card in the mail, the calendar, the junk they send…. all addressed to Brad (and only Brad). When we picked up my plates and registration, Brad’s name was first. (And they called him to report that the plates were in.)
Then to add insult to injury, I got “Happy Birthday!” emails for Brad, all throughout February. I have no idea why I’m surprised that with my birthday in two days I haven’t received anything addressed to me for my own car.
It’s probably something alphabetical, but it feels pretty sexist. I made the buying decision for this vehicle. I’m also the one deciding whether or not to return to that auto group for future vehicle needs and frankly, it’s not looking good.
The bottom line: Continue reading